PRIVACY POLICY
When you make a purchase or hire a service from CWB CABELOS HUMANOS or from our economic partner, you provide us with some personal data in order to make your operation viable. CWB CABELOS HUMANOS values the security of your data, respect for your privacy and transparency with you and, therefore, we dedicate this document to explain how your personal data will be treated by CWB CABELOS HUMANOS and what measures we apply to keep them safe. First of all, we introduce ourselves, we are CWB CABELOS HUMANOS, registered with CNPJ 19.752.651/0001-66, headquartered in the City of CURITIBA, State of PARANÁ, at AV. CÂNDIDO DE ABREU, Nº70, BAIRRO CENTRO CÍVICO, and according to the definition brought by the General Data Protection Law 'LGPD' (Federal Law nº 13.709.2018), most of the time we will be the controller of your information, therefore, responsible for defining what happens to this data and for protecting it. To facilitate the understanding of this policy, every time you find the terms “STUDIO K”, 'we' or 'our', we are referring to the controller of your personal data, that is, CWB CABELOS HUMANOS or STUDIO K and, in all Whenever we read 'user', 'you', 'your' or 'your', we mean you, our customer or user of our platform.
WHAT DATA IS COLLECTED BY CWB CABELOS HUMANOS
During your experience in our store, or other applications of our brand CWB CABELOS HUMANOS and economic partners, we may collect different types of personal data, automatically with the purpose of conference, monitoring and control, or provided directly by you, such as by example for your registration. See below what personal data we may collect and in each situation:
During registration:
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Full name or corporate name;
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Photograph;
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CPF/CNPJ number;
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Email address;
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Phone number;
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Date of birth or foundation;
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Data referring to your addresses.
Below we present the information that may be collected even if the User is not registered in the virtual stores or in the CWB CABELOS applicationHUMANS.
While navigating the platform:
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IP address;
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Information about the device used for navigation;
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Searched or viewed products and categories;
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View count;
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Pages visited on other websites.
Below we present some information that will only be accessed if you authorize us. At any time, you can revoke this authorization using our service channels.
While using certain app features:
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Geolocation;
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Account list accesstos;
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Camera access.
Other information that may be collected:
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Social login information, if you register through a social network account, such as Facebook and Google, and authorize this collection;
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Information about you that you have made public or that is publicly available;
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Information we collect from third parties such as, for example, complements of your registration data (name, affiliation, date of birth, CPF, telephone number, address, among others), score generated by credit agencies, if you are part of a list Politically Exposed Person (PEP) or any alert list (such as OFAC, UNSC and other international lists), among others.
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Information we receive from partners for delivery of products purchased on partner platforms of CWB CABELOS HUMANOS such as, for example, redemption of products in loyalty programs or any other platform on which CWB CABELOS HUMANOS can offer its catalog of products and services.
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Information provided by you voluntarily, such as through communications with CWB CABELOS HUMANOS on social networks or in product reviews and reviews.
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Copies of documents sent by you as proof of residence, bank details or copy of an identity document, generally used to prove your registration or validate your identity, when the same is done by us for analysis and credit release. In cases of integration with third-party credit release service providers, the information for release is the responsibility of the platform integrated into our website (cite the website/store) and or in our application.
HOW WE USE YOUR PERSONAL DATA
We use personal data to ensure quality service and a better shopping experience. We list below the purposes for which we may use your personal data:
Registration data:
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§To enable the provision of different services available in our store/website, and application (e-commerce, marketplace, cash-in, cashback, chargeback, bill payment, transfer between payment accounts).
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§ To handle requests and queries at our Call Center.
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§To correctly identify the user.
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§To send purchased products or offer communications.
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§To contact you when necessary. This contact can cover several subjects, such as communication about promotions and offers, answers to questions, responses to complaints and requests, updates on orders placed and delivery information.
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§To assist in the diagnosis and resolution of technical problems.
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§To develop new features and improvements, improving your experience with our available services.
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§To query your information in credit bureau databases.
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§To carry out investigations and measures to prevent and combat illicit acts, fraud, financial crimes and money laundering and/or terrorist financing crimes.
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§To ensure compliance with legal or regulatory obligations or ensure the regular exercise of rights by CWB CABELOS HUMANOS. In these cases, we may even use and present the information in legal and administrative proceedings, if necessary.
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§To collaborate with the fulfillment of a court order, competent authority or supervisory body.
Geolocation:
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§To identify the commercial representatives closest to you.
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§Display personalized advertisements.
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§For sending contextualized messages via push (1).
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§To assist in analyzes that can be used to protect your account and increase the level of security of your registration data, or even prevent possible fraud.
When you visit our website, a 'cookie' is inserted in your browser through the Google Analytics software, to identify how many times you return to our address. Information such as IP address, geographic location, referral source, browser type, duration of visit and pages visited are collected anonymously.
Contact List and Camera:
§To make the functionalities and resources of the APPLICATION available
Navigation Data:
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§To assist in the diagnosis and resolution of technical problems.
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§To develop new features and improvements, improving your experience with our available services.
WITH WHOM WE MAY SHARE PERSONAL DATA
For the execution of the activities listed above, whenever necessary, we may share your personal data with other service providers, partners or regulatory bodies. We never sell personal data. Below is a summary of these possibilities:Service providers:so that we can make our products available and provide our services with quality, we rely on the collaboration of several service providers, who process the personal data collected on our behalf and in accordance with our instructions. These service providers act primarily to assist us with anti-fraud analysis, payment intermediation, marketing campaign management, database enrichment and cloud storage.Judicial, police or government authorities:we must provide personal data of Customers and/or Users, in compliance with court order, requests from administrative authorities, legal or regulatory obligation, as well as to act collaboratively with government authorities, in general in investigations involving illegal acts.Potential buyers:we may share your personal data with other companies with which CWB CABELOS HUMANOS concludes a negotiation for the sale or transfer of part or all of the commercial activity, business or operation of CWB CABELOS HUMANOS. If the sale or transfer is not consummated, we will ask the potential buyer not to use and not to disclose his personal data in any way or form, erasing them completely.
STORAGE AND SECURITY OF PERSONAL DATA
We store your data securely in data centers located in Brazil as well as abroad. In this case of storage abroad, all applicable legal measures are adopted, in accordance with the General Data Protection Law and its future regulations, guaranteeing the protection and privacy of your personal data. We adopt the best techniques to protect the personal data collected from unauthorized access, destruction, loss, alteration, communication or any form of inappropriate or illicit treatment, including encryption mechanisms. We emphasize, however, that no platform is completely secure. If you have any concern or suspicion that your data is at risk, please contact us through our service channels and we will be happy to assist you (or help?) promptly. Your personal data will be kept for as long as you are an active customer of CWB CABELOS HUMANOS. After that period, we may store your personal data for an additional period for auditing purposes to enable compliance with legal or regulatory obligations. We will retain your data for the necessary period, respecting the deadlines established in the applicable legislation.
MONITORING COOKIES AND TECHNOLOGIES
We may use certain monitoring technologies to collect information on activities carried out on our website www.cwbcabelos.com. The information collected through such technologies is used to measure the performance of the application and/or website, identify problems in use, capture User behavior in general and collect content impression data. See below some of thetechnologies that may be present on the site www.cwbcabelos.com.
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§Cookies: A cookie is a small file added to the User's device to provide a personalized experience when accessing the platform. Cookies help analyze internet traffic and let us know when a user has visited a specific website. A cookie does not give access to a computer or reveal information other than the data the user chooses to share with us.
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§Pixels: pixels are pieces of installed JavaScript code added to our applications, websites or in the body of an email, with the purpose of tracking and collecting information about user activities, allowing the identification of their access patterns, navigation, interest and product purchases, and optimizing used to optimize content targeting.
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§Web beacon: web beacon is a technique that allows mapping who is visiting a certain web page, identifying user behavior with different websites or web servers.
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§Analytics tools: these tools may collect information about how Users visit the websitewww.cwbcabelos.com, or other sites that were visited before, among others.
INTERNATIONAL TRANSFER OF PERSONAL DATA
Some of your personal data may be transferred to other countries, for example, when we use cloud computing services for data processing or storage, located outside Brazil. But don't worry, CWB CABELOS HUMANOS also observes in these situations all the requirements established in current legislation, and adopts the best market practices in order to guarantee the protection and privacy of your personal data.
YOUR RIGHTS AS A PERSONAL DATA HOLDER
Transparency regarding the processing of your personal data is a priority for CWB CABELOS HUMANOS. In addition to the information provided in this Privacy Policy, you can also exercise the rights provided for in the General Data Protection Law, including:
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§ Confirmation of the existence of processing of personal data.
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§ Access to personal data.
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§ Revocation of consent.
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§ Correction of incomplete, inaccurate or outdated personal data.
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§ Elimination of personal data processed with consent or unnecessary, excessive or when it is understood that a point of the LGPD has not been met.
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§ Information about the hypotheses and with which companies, partners and other institutions we may share or receive personal data concerning you.
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§ Information on the possibility of not providing consent and on the consequences of the refusal, when applicable.
All requests will be treated free of charge, and will be subject to a prior assessment of their identity and the feasibility of the service, in order to comply with any obligations that prevent the complete fulfillment of the requests of the right holders.
RETENTION AND DELETION OF YOUR PERSONAL DATA
We will treat your personal data with high levels of protection and guarantee your privacy, during the entire period that you are our customer, browsing our platform and using our services, or potential customer with whom we share our offers of products and services. When applicable, and even if you choose to exclude your personal data from our registration base, CWB CABELOS HUMANOS may retain some or all of your personal data for additional periods to comply with legal or regulatory obligations, for the regular exercise of rights of CWB CABELOS HUMANOS, any lawsuits, audit purposes of various natures, or other deadlines defined and substantiated by legal bases that justify the retention of this data.
CHANGES TO THIS PRIVACY POLICY
We are constantly looking to improve our customers' experience. Thus, our personal data processing practices may change with the inclusion of new features and services. We value transparency in the way we handle your personal data. Whenever any relevant condition of this Privacy Policy is changed, these changes will be valid, effective and binding after the new version is published on our website. These changes will be communicated through one of the channels made available by you during your registration (e-mail, SMS, WhatsApp and others).
CHANGES TO THIS PRIVACY POLICY
We are constantly looking to improve our customers' experience. Thus, our personal data processing practices may change with the inclusion of new features and services. We value transparency in the way we handle your personal data. Whenever any relevant condition of this Privacy Policy is changed, these changes will be valid, effective and binding after the new version is published on our website. These changes will be communicated through one of the channels made available by you during your registration (e-mail, SMS, WhatsApp and others).
CONTACT US
Whenever you have any questions about this Privacy Policy, even after reading it, or need to interact with us about matters involving your personal data, you can do so:
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§Through our service channels available on the website www.cwbcabelos.com, requesting options regarding the privacy of your personal data, whenever available; or
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§ By e-mail from the Data Controller: cwbcabelos@gmail.com We recommend that you check the updated version of this Privacy Policy whenever you browse the site/store. We are always available to answer your questions and put you in control of your personal data. Count on us to keep you informed!